Website Marketing Strategy
The website marketing strategy needs to be developed before any other work is done. You need to identify who is your audience, capsule how they use the web and how they like to interact with contact. In this marketing strategy you will often see the need for some mobile website design and development as well. In most cases it is best practice to include a mobile version of your site. That will become part of the website planning along with other things like messaging, no rx content audits, rx competitive analysis and cms selection. Website marketing strategy helps you figure out what type of elements you will need to include in order to reach your audience, goals for the site’s performance and overall branding.
To read more about marketing strategy in general visit our blog. We have a wide range of experience with truly diverse clients. Take a look at our portfolio to see some examples of our work. If you are interested in speaking directly to us about how we can service your particular needs, contact us here.