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Website Content Strategy

Written by ibecker on May 4, 2012

In order to properly do a website content strategy a company must have a well-defined overall marketing strategy. This will help identify the company’s goals and objectives, pharmacy along with it’s main audiences. This will give you the general outline for the type of content and functionality that will be included in the website content […]

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IPad in Business. A cool toy or a Business Tool?

Written by ibecker on March 31, 2012

The question of whether or not an IPad in business is a toy or a legitimate business tool is raised by many business people I know. The answer is very simple. It all depends on the business needs and the problems that need to be solved within the company. For example, treat if you need […]

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